A secret garden on the city’s edge, East Melbourne is a place of historic grandeur and elegant contrasts. As one of the city’s most exclusive suburbs, this pocket of prime central Melbourne offers a unique lifestyle for discerning residents quite unlike any other.
Placed among the area’s wide streets, rows of stately Victorian homes and acres of parkland is George and Powlett – a unique collection of only 11 meticulously crafted, luxurious apartments, designed by the acclaimed architectural practice of Powell & Glenn and brought to life by leading property developer, ICON Developments.
Eleven two and three bedroom apartments comprise the first four floors, with a breathtaking penthouse spanning the entire fifth floor.
“A flagship project for ICON, George and Powlett is a considered addition to the established heritage fabric of this coveted location,” says Kyle Reeve, development manager at ICON. “We saw a unique and truly rare opportunity in East Melbourne to create a property that will set a new benchmark for residential developments of the highest quality at the top end of the market.”
“As the developer of George and Powlett, we have carefully selected our creative partners for their artistic and organic approach to design to create a property of the highest calibre,” adds Reeve.
While enjoying the privacy of living in a property with a small and exclusive number of apartments, residents of ICON’s development will be uniquely placed to enjoy Melbourne at its best, with some of the city’s most beautiful gardens at their doorstep and both the vibrant city center and the charming, characterful Fitzroy just a stone’s throw away.
“As the first ultra-luxury apartment development with less than 12 residences to arrive in the East Melbourne market in 28 years, George and Powlett offers a truly rare purchasing opportunity in one of Melbourne’s most exclusive suburbs, to acquire a world-class property” says Gerald Delany, chairman of Kay & Burton.
“These meticulously appointed residences offer privacy and a level of exclusivity and opportunity for customisation that is rarely seen elsewhere in Melbourne, and indeed Australia.”
To live in a Powell & Glenn-designed property is to experience architecture as an art form, and George and Powlett’s apartments are elegant examples of the finest craftsmanship and effortless artistry, designed to exceed the expectations of the most discerning of buyers.
“The eye is drawn outside to the natural world. When you bring those elements within, such as the timber, the marble and the architectural concrete, you create a palette of timeless beauty,” says Ed Glenn, design principal and director of Powell & Glenn.
The spacious and beautifully proportioned apartments have been designed to be enjoyed for their natural and quiet beauty, with raw timber and stone creating a natural canvas that invites residents to author a unique signature to their home.
The level of customisation available to buyers is also a rarity, with the opportunity for residents to work with the craftsmen behind each residence to create a floor plan to suit their lifestyle as well as selecting their desired finishes for their new home, making the apartments truly bespoke.
The apartments feature a dramatic interplay between light and dark colour palettes, inside and out, with large windows that allow each residence to bask in sunlight.
Each meticulously appointed residence will feature a timeless aesthetic and a strong, seamless connection to the impeccably landscaped, private garden terraces designed by Myles Baldwin Design.
Articolo have also created a series of jewel-like feature lighting for George and Powlett. Made by Australian glassblowers, each piece bursts with an explosion of bubbles that, when lit, throws dramatic patterns and movement into each space and on to the walls.
George and Powlett is due to be completed in September 2018.
Combining these unique design elements, quality and craftsmanship, as well as George and Powlett’s coveted location, ICON’s development offers refined simplicity and a natural grace that will truly stand the test of time.